Chris Hough leaves Mainline Digital

Chris Hough has left Mainline Digital Communications in what looks like an amicable and planned departure.
Hough, Orange’s former head of independent retail, joined Mainline in August last year to work with MD Andrew Boden on the strategic development of the business. In his six-month stint as an “interim director”, Orange’s leading distributor to the independent channel announced its most successful year ever and restructured its field-based operations.

“Chris came here with a clear insight of the industry and a unique perspective on the independent channel in particular,” says Boden. “He has helped me to review our current structure and has recommended and helped to implement changes that will enable us to build on the successes of recent years.”

The results of that review were revealed towards the end of last year, when Mainline announced plans to revamp its field-based operations to enhance the levels of service it provides to the dealer community.

 “I am delighted to have spent such a rewarding and fulfilling six months with Mainline,” says Hough. “When I arrived here, I said that certain distributors stood out from the crowd in terms of quality of business, commitment to dealers, levels of service, innovation and so on. Having seen the business both from the outside and the inside, it’s obvious that Mainline is one of those distributors”

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