MEM Retail Marketing Services has implemented a mobile data management solution intended to improve the productivity of its sales and service representatives...
MEM offers consumer brand management solutions to the retail industry; including in-store merchandising and promotions, leaflet drops, audits and stock counts.Using O2 Xda IIs (200 of them) preloaded with Mobile Data Pro software from Cogenttech, MEM has been able to save time and money by eliminating paper-based processes when collecting point of sale data for its clients. The company says it has already achieved a 300% return on the investment within year one.