but MobieGems claims an added extra- versatility. MobieGems are made of genuine Swarovski crystals, sterling silver and leather; they’ll be supported a “extensive promotion” and “high-profile advertising” this year; and promise a unique way to accessorise a mobile phone, purse, briefcase, handbag, iPod, PDA, camera, and more. “After purchasing one for their phone, you can guarantee they’ll be back for more: for gifts, for their bags and belts or just for a treat.”