The first will be the 808i, claiming to be one of the smallest and lightest phones on the market – though “less than 90g” and 65x40x13mm doesn’t sound too radical. The style is, with a display beside the keyboard rather than above it.
The spec is mainstream – 1.3mp camera, Bluetooth, MP3/MP4 player, WAP, 128MB user memory plus a 128MB microSD card.
The next two Neos will be the Curve in Q3 2007 (candybar, same features as 808i plus WiFi) and in Q4 the Flip – a funky slimline clamshell with WiFi and a touch-sensitive screen.
Pallav Patel, president of Neo Products, reckons the style thing will be his USP. “Neo phones have a look that will set them apart from all other phones. We believe that phones need to be more than just a necessity; they have to be an extension of our personalities and be a useful fashion accessory instead …”
Neo Flip: touch-sensitive screen
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