Editorial programme

Synopses for monthly features

Please submit all responses to the editor by the deadline shown. Feel free to contact us with any content questions.

All editorial will be considered based on the merit of the submission alone and is independent of all advertising or event spend with Comms Business or any of its related publications.

We do this to maintain editorial standards and integrity in order to provide our readers with the highest quality of information and expert opinion. This is not negotiable.

April 2021

Submit to: charlotte.hathway@markallengroup.com
Deadline: Thursday 4th March 2021


This feature will examine the cloud trends and market movements that the channel should pay attention to.

We will ask:

  • Where is cloud adoption at in the UK? What impact did the pandemic have on this?
  • Is there still a knowledge gap between SMBs and large enterprises?
  • What opportunities does the cloud offer resellers?
  • What should resellers consider when selecting a cloud partner?
  • Multi-cloud, public cloud, or private cloud: is this still up for debate?
  • How are cloud technologies evolving?

Enterprise UC in the SME

This feature will discuss unified communications solutions that span the SME, mid-market and enterprise sectors.

We will ask:

  • Are there UC solutions that truly fit use cases spanning from a few seats into thousands?
  • Are they cost effective across those user spreads?
  • What does this product flexibility mean for resellers?
  • Are there any benefits of tailored solutions for different sectors? Can those be mitigated in a ‘one size fits all’ solution?

SIP trunks and phones

The copper switch off is already underway, with plenty of exchanges having already stopped selling new services. This feature will examine what impact is this having on the SIP trunk and phones market.

We will ask:

  • Is the copper switch off programme already having an impact?
  • How resilient is SIP trunking?
  • What are the benefits of SIP trunks and phones? Is there a particular feature(s) that end customers commonly consider the most important?
  • What factors do end customers need to consider when researching SIP services? How can resellers help?
  • What add-ons can managed service providers offer?

2021 Monthly Features


Month Market Report #1 Market Report #2 Market Report #3 Supplements
January The cybersecurity opportunity (email, web, data, network, etc.) Selling in 2021 Vertical: channel in… public sector
February Call recording (including mobile recording) Alternative solutions: adding to your portfolio Diversity: why it matters
March Distribution: voice, data, mobile and more Conferencing solutions Vertical: channel in… retail Channel Profiles
April Cloud (direction based on input) Enterprise UC in the SME SIP trunks and phones
May Adding value with Microsoft 5G channel opportunities: do the use cases stack up? Vertical: channel in… healthcare
June Data and analytics: gaining an edge MSPs Mental health IP Telephony Guide
July The power of SD-WAN Reacting to change: the collision of UC and CC Vertical: channel in… finance and banking
August Hosted and cloud-based telephony Mobile World Congress Connectivity (including fibre, 4G and 5G)
September Collaboration Mergers and acquisitions: raising finance Vertical: channel in… education The road to full-fibre
October Billing services Mobile applications and their role in digital transformation Leasing and financing (including SaaS and DaaS)
November Call and contact centres IoT: new reseller opportunities Vertical: channel in… manufacturing and construction
December Preview of 2022 Provisioning portals Workplace of the future

Articles in red are COMMS BUSINESS FOCUS MONTHS (new to 2021) where subjects are also expanded by content and advertising on digital weekly newsletters (x4 to 16,000+ recipients) and news stories on Comms Business Website over the whole month. Extra content allows for extra exposure and involvement with these and extra digital activities to enable lead generation are at a cost. For more information please contact mat.swift@markallengroup.com or call 07919 177099, or moh.lalani@markallengroup.com or call 07766 081822.