Adaptive Planning Appoints Three New UK Partners

Adaptive Planning has extended its global reseller network for its budgeting, forecasting, reporting, consolidation and business intelligence solutions in the UK with the addition of three new specialist partners – AgencyDNA, Alui and Concentric Solutions.

The appointment of the three new resellers reflects continued strong UK demand for Adaptive Planning’s expanding cloud-based suite of business analytics solutions. Adaptive Planning’s cloud delivery model presents significant opportunities for specialist partners such as Agency DNA, Alui and Concentric Solutions, providing their customers with significant advantages over traditional on premise CPM software – including a total cost of ownership that is 75 percent lower, a web-based user interface that is intuitive for all types of users, and deployments that take just weeks instead of months.

“Having a robust global partner ecosystem is essential in helping Adaptive Planning scale rapidly around the world, so we’re delighted to welcome AgencyDNA, Alui and Concentric Solutions to our partner community and look forward to supporting them in growing our business in the UK and Ireland,” commented Ian Preston, Adaptive Planning’s Vice President of Sales for the UK & Ireland.

“At AgencyDNA we’re constantly looking for innovative technologies that can help deliver greater control and a more comprehensive, 360-degree view of their business for our customers,” added Chris Lever, Founder at AgencyDNA. “Adaptive Planning’s suite offers an ideal solution for the growing number of media agencies who increasingly find themselves restricted by the kind of budgeting, planning and forecasting they are able to achieve using traditional Excel-based approaches. We look forward to working with them to offer an alternative performance management approach using Adaptive Planning’s cloud-based solutions.”

“More and more of our clients were outgrowing their Excel budgeting and forecasting models, and were looking for ways to improve their overall process. Knowing the enterprise CPM world well, we were reluctant to recommend a traditional enterprise approach as these systems typically require a large upfront investment with no certainty of success,” said Alan Trotman, CEO at Alui. “In contrast, Adaptive Planning’s cloud-based solution removes the need for upfront investment, has exceptional customer satisfaction feedback, and delivers all the functionality expected of much more expensive enterprise offerings.”

“We wanted to add a cloud-based solution to our portfolio that addresses our customers’ planning and consolidation requirements, providing them with a cost effective alternative to traditional enterprise on premise offerings “said David Watson, Commercial Director at Concentric Solutions. “Adaptive Planning offers our customers the benefits of fast implementation, the ability to make better fact-based decisions, as well as improved alignment, participation and collaboration among stakeholders.”

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David Dungay

Editor - Comms Business Magazine
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