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Affiniti Attains Gold Certified Partner Status in Microsoft Partner Programme

Communications integrator Affiniti today announced it has attained Gold Certified status in the Microsoft Partner Programme with competencies in Mobility Solutions and Unified Communications, recognising Affiniti's expertise and total impact in the technology marketplace

As a Gold Certified partner, Affiniti has demonstrated expertise with Microsoft technologies and proven ability to meet customers' needs. Microsoft Gold Certified Partners receive a rich set of benefits, including access, training and support, giving them a competitive advantage in the marketplace.

Under the Unified Communications Competency, Affiniti is certified with the specialisation of IM and Presence, and also the newly launched Voice Specialisation. Affiniti is one of Microsoft's most innovative Unified Communications partners, demonstrated by a significant public sector deployment recently.1 To achieve this, Affiniti has proven its understanding and capability to design and deploy Instant Messaging, Presence, Voice / Video calling between PCs, LiveMeeting, Intercompany Federation, PBX Integration and Exchange Unified Messaging.

Paul Renucci, Executive Director at Affiniti commented: "We are extremely pleased to have attained Gold Certified status in the Microsoft Partner Programme. As well as providing Microsoft's Unified Communications to our customers, we have also deployed it internally - not just at Affiniti, but throughout the whole of the KCOM Group totaling over 1750 users - so we fully understand how the technology should be integrated and have already seen the business benefits. The certification allows us to clearly promote our expertise and relationship with Microsoft to our customers. The benefits provided through our Gold Certified status will allow us to continue to enhance our customer offerings."

Clare Barclay, Director, Partner Strategy and Programmes, Microsoft UK said: "Customers are looking for partner companies that can bridge the gap between their business demands and technology capabilities. They need to trust in someone that can act as an expert adviser for their long-term strategic technology plans. Microsoft Gold Certified Partners, which have certified expertise and direct training and support from Microsoft, can build a positive customer experience with our technologies. As a Microsoft Gold partner, Affinti can offer its customers the reassurance of a truly professional organisation with the backing of Microsoft's resources."