As more businesses look to embrace a digital transformation, Rainbow offers users access to a secure, scalable, digital, collaborative platform with feature-rich capabilities such as contact management, presence, chat, audio/video calling, and screen and file sharing. With the Rainbow Business Partner onboarding process, partners can take a stepped approach to experiencing Rainbow’s features without any investment or contract and create their own community, internal tests and demonstrations before signing up customers.
Rainbow’s services can then be delivered either as a standalone solution or through a hybrid approach. By directly connecting existing telephony infrastructure - no matter the vendor - to the new cloud-based services organisations can protect hardware investments and ensure critical business processes remain intact and uninterrupted during a company’s digital transformation.
In addition, Rainbow open APIs provide developers and partners with the ability to leverage the Rainbow platform to embed powerful collaboration tools into business applications and processes. As a result, Business Partners can address their customers’ challenges with customised solutions that meet the specific needs of each business.
Moussa Zaghdoud, Head of Cloud Business Unit, ALE said, “There is an ongoing shift in business communications toward cross-border collaboration and high levels of staff mobility. Rainbow provides the tools to improve how teams collaborate with their entire business community. Today, there are more than 40 million active users of Alcatel-Lucent Enterprise communications solutions that now have the ability to integrate Rainbow easily into existing applications and processes – whether for team collaboration, front-line customer service or automated workflows. Our partners can now benefit from the ALE onboarding programme that will help them to tap the immense and fast growing workstream collaboration market opportunity.”
In the report “Forecast Snapshot: Workstream Collaboration, Worldwide, 2017” from Gartner, published April 12, 2017, Gartner analysts forecast that end-user spending on workstream collaboration was estimated at $171 million for 2016. However, spending will grow with a compound annual growth rate (CAGR) of 96% to reach $4.931 billion USD by 2021, creating opportunities for both emerging and established vendors.