Altodigital acquires automotive experts Platinum

Altodigital, whose headquarters are in Kingswinford/the Midlands, has reached an agreement to takeover Bedfordshire-based Platinum, an IT support services company, which has a strong reputation for operating in a number of markets, particularly automotive.

With a goal to achieve 25% growth in the next three years, Altodigital’s board believe this acquisition will contribute greatly to this aim.

Stewart Abrahart, Business Manager at Altodigtal, said: “We’ve known Platinum’s managing director, Sean Foster, for a number of years, and he and his team have an established reputation for high quality service. Platinum also works with Lexmark, one of our current partners and giants in the world of printing services, so I see the business as a perfect fit for Altodigital.

“Platinum specialises in the automotive industry and has about 10% of the UK market. Within Altodigital we want to expand and with our backing Platinum can increase its market share. The partnership is already paying off and Sean has had some big wins.

“Our goal is for 25% growth over the next three years and the acquisition of Platinum is an important part to achieving this goal.

“The business is focussing on one more acquisition by the end of the year with a few others in the pipeline to meet that target.”

Sean Foster, MD at Platinum, said: “We have been trading for 20 years in IT services and about five years ago we made great in-roads with Lexmark as business solutions dealer.

“We were Lexmark’s dealer of the year for a number of years and people started to hear about us. We made a lot of progress very quickly.

“Going forward, Altodigital is the biggest business solutions dealer in the UK. We have an excellent relationship with Lexmark which is one of Altodigital’s smaller brands. Connecting with them is a good fit all round and there is a good opportunity for both businesses to grow.”

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David Dungay

Editor - Comms Business Magazine