Chris Thompson, Managing Director of Avanquest says “2005 saw a dramatic growth in the number of AVST CallXpress implementations undertaken by Avanquest and we are forecasting more dramatic growth throughout 2006.”
Voice over IP, the addition of voice-driven call routing and a general desire to maximise the benefits of applications like Exchange/Outlook, have all contributed to the market taking a fresh look at Unified Communications as a ‘must have’, not a ‘nice to have’.
Avanquest has witnessed a substantial growth in end-user enquiries and as a result has chosen to expand their channel to exploit these. Existing channel partners confirm that adding value to a VoIP implementation, or even to a legacy switch, is a big driver for customers.
Channel partners can chose to go through an accreditation process with Avanquest, which enables them to carry-out the valuable services element of the implementation or they can simply commission Avanquest to install and support the whole system.
“CallXpress really helps our channel partners to differentiate their offering” comments Thompson. The UC solution adds unique features such as text to speech from email, SMS texting and fax integration. This leads him to predict “We are very confident that our UC business will double again in 2006. We are delighted that we were chosen by AVST to be their value added distributor for CallXpress and believe that CallXpress offers Resellers a great opportunity to secure additional business and truly add value for clients.”