BroadSoft Named VoIP Market Leader by Leading Analyst Firm

BroadSoft, a provider of VoIP application software, has been named the market leader for voice applications servers by research firm IDC. In the UK, Broadsoft platforms are used by suppliers such as Hipcom and VanillaIP.

In its report “Worldwide Voice Application Servers 2006 Market Share Update,” IDC identified BroadSoft and its BroadWorks platform as the market leader in 2006.

“BroadSoft was the leading supplier and in general has enjoyed the best success in terms of geographic reach, penetration of Tier 1 service providers, and strategic partnerships with Tier 1 NEPs (network equipment providers),” stated Thomas Valovic, program director of VoIP Infrastructure for IDC and author of the report.

The IDC report projected that BroadSoft holds a 25 percent share of the worldwide voice application server market based on estimated 2006 revenues. The market leader declaration follows Deloitte’s ranking of BroadSoft in the top 100 of its “2006 Technology Fast 500” in North America.

David Dadds, managing director of VanillaIP commented, “This recognition further confirms Broadsoft’s leadership role in hosted telephony and gives our resellers an assurance that we can continue to provide the UK channel with market leading features and applications. Our provisioning and billing platform simplifies the provision of Broadsoft and other services and enables our reseller partners quicker speed to market as new product sets are released on the platform.”

“This recognition by IDC is further evidence that BroadSoft is pulling away from the competition in the quickly expanding applications market,” said Michael Tessler, president and CEO of BroadSoft. “Everyone at BroadSoft has worked tirelessly to reach and retain our leadership position, and it shows in our numbers. BroadSoft counts five of the top six telecom equipment providers as resellers, more than 40 incumbents as customers, and nearly 30 IMS deployments worldwide.”

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