In less than two years Nimans has risen to the top of the performance charts, testament to a growing client base and exceptional service levels.
“In April 2011 we became a Joined Up Communications Channel partner with O2, allowing resellers to take advantage of a compelling new world of mobile opportunities – based on an ‘easy route to sales success’,” said Head of Networks, Mark Curtis-Wood.
“Such has been the success of this partnership – based on unrivalled levels of customer service and support – Nimans soon became one of O2’s fastest growing wholesale partners – recognised for low churn, and outstanding growth and profitability. Now it’s been confirmed that from a standing start Nimans has risen to number one in O2’s JUC Channel Partner league table of star performers. We are thrilled and delighted.”
Resellers can start selling immediately and bill end users in their own name as part of a true wholesale model – utilising simple, easy-to-sell tariffs that put them firmly in control of their whole comms operations.
“We made some very quick traction, generating thousands of connections each month through a select group of reseller partners,” Curtis-Wood outlined. “However it was a steep learning curve at the beginning but we invested a great deal of time and effort to understand the needs of our resellers and develop a strong platform as part of a long term commitment. We listen to their requirements and offer what we believe is the strongest proposition in the market – billing, operations and logistics – everything from start to finish. Our ethos is not based on customer volume, but building quality long term partnerships. We provide a true wholesale / white label model that allows resellers to have one own brand customer bill for a variety of network services, enabling them to maximise recurring revenue.
“Our on-boarding package is particularly impressive. We take a reseller in and make sure all their internal staff are aligned and involved in the process. We provide them with a 30 page step-by-step guide based on our own evolving experience and continued reseller feedback. This is proving a very valuable resource. We use our experience and reseller experiences to continually develop comprehensive wrap around support. We recognise it can be a steep learning curve for many customers.
“Anyone can take on a partner but the key is to deliver on service and understand their business. We have placed particular emphasis and resource in this area – knowing we have thought of everything, covering areas that may trip up some resellers. For example, we have put usage alerts in our billing software to detect high spends with international tariffs. In addition we are currently creating an online portal to enable partners to place and track orders.”
He concluded: “It is very gratifying that our hard work, effort and most importantly the continued support of our resellers has paid off.”