Choose your own device (CYOD) revealed a the best fit

Azzurri Communications recently conducted a survey of over 300 UK IT Directors to discover their existing BYOD policies and preferences. The results and analysis reveal that while a ‘Choose Your Own Device’ (CYOD) policy is currently the least common enterprise mobility strategy; this model is actually the best fit for 63% of UK organisations, when mapped against their objectives. CYOD aligns with UK IT Directors’ strong preferences to retain business control and security, while being able to offer their employees a choice of the latest smartphones to stay productive.

While 38% of respondents said that they’d already embraced Bring Your Own Device (BYOD) for at least part of their organisation, these were usually for a minority of employees (often just senior management). Only 11% of organisations have introduced BYOD to more than 75% of their employees. The most popular enterprise mobility policy presently is a defensive “Don’t Bring Your Own Device” (DBYOD) policy. 50% of all respondents said that this was a policy within their organisation, with employee device choice strictly controlled (although this was not necessarily their only policy).

The least common current policy currently was “Choose Your Own Device” (CYOD), where the organisation owns the SIM/contract, but provides employees with a choice of handsets. Only 16% of respondents said this was a policy they had pursued.

Rufus Grig, CTO, Azzurri Communications, said: “The main issue with traditional mobility models is that organisations want mobile devices to deliver increased productivity and performance, but outdated devices and ICT infrastructures simply don’t deliver against this need. BYOD is being strongly hyped by self-interested vendors as the solution to this challenge, but as a strategy it creates significant security, support and cost implications for the IT Director.”

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