Comms Business uses Trigg-AR, an industry first!

Comms Business has teamed up with Trigg-AR to bring the print to life in our April issue. The technology delivers value to both the readers and advertisers of our magazine by adding digital content directly into the printed magazine.

All you need is to download the Trigg-AR app from the Apple App store, open it and then point the screen at our front cover. The cover will come to life and you can see for yourself how it works.

Miles Bossom said “We at Comms Business are always looking for new ways to enhance our magazine for our readers and advertisers. The Trigg-AR App allows us to do this with their cutting edge technology that brings print to life. Working with the Trigg-AR team has been great and I would recommend working with them to other agencies and publishers”

Trigg-AR is the world’s most exciting platform at the forefront of enhancing print and digital media through the eye of your mobile.

Many people have watched science fiction movies where the newspaper or magazine has come to life, well with Trigg-AR we make this science fiction into a reality. Trigg-AR gives you access to a new world view by Trigg-ing any type of image using augmented reality – We give you a Trigg and you Trigg-AR it!

What is Augmented Reality?

Augmented reality (AR) is an indirect view of a physical, real-world environment whose elements are augmented by computer-generated sensory input such as sound, video, graphics or GPS data. We are using this cutting edge technology to bring you video content via your mobile device and giving you a modern day digital experience from a traditional magazine.

Using Trigg-AR, consumers can capture inactive images and transform it into video, games or even e-commerce sites, driving readers directly to the virtual point of purchase.

You can download the Trigg-AR App from the app store to make the Comms Business magazine come to life.

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