The Nokia 6700 Gold edition is a luxurious alternative to the successful Nokia 6700 classic. With 20 carrot gold plating and a slim 11.2mm design, the 6700 Gold edition provides a perfect synergy with undoubtedly one of the finest retailers in London.
Data Select agreed the supply of the Nokia 6700 Gold ahead of the Easter Bank holiday weekend and believe that the product provides an ideal opportunity for success in the retail channel. The launch of the handset at Harrods was supported by Nokia with a training session prior to Easter weekend and a bespoke display unit developed to show off the high end device in style.
Commenting on the deal, George McPherson, group CEO at Data Select, said: “Having the 6700 Gold as an exclusive is a testament of our partnership with Nokia. We’re confident it will be a success for Harrods.”
Simon Longland, fashion accessories general merchandise manager at Harrods, commented: “Harrods has a global reputation for offering exclusive and luxurious products, and is delighted to be the first retailer to introduce the unique Nokia 6700 Gold edition.”