Entanet Demonstrates Benefits of Proactive 21CN Strategy

Voice and data communications provider Entanet will be explaining to Convergence Summit North visitors how its pro-active 21CN strategy has enabled the company and its partners to be at the forefront of innovation within the industry.

As the first non-BT provider to take Wholesale Broadband Connect (WBC) consuming IPStream Connect (IPSC), Entanet was first to deliver both re-sale and wholesale ADSL and ADSL2+ broadband services to its channel Partners using BT’s 21C network. When Entanet launched its competitive WBC- based ADSL2+ services last July its reseller partners were the first to enter the market giving them a valuable competitive edge.

By developing its national network and introducing a wholesale broadband solution, EWCS Broadband (Entanet Wholesale Carrier Services), Entanet provides other communications providers and ISPs with the opportunity to accelerate their own 21CN strategies, bringing products to market under their own brand.

Visitors to stand 37 at the Convergence Summit North will learn how Entanet’s proactive approach can help them to implement their own 21CN strategy. Entanet’s Head of Marketing, Darren Farnden said: “It is becoming increasingly important for CPs to adopt a 21CN strategy. As new technologies continue to emerge and competition increases, regardless of their size they must ensure they are able to meet the demands of their customers and embrace new technologies.”

Visitors will also get a preview of Entanet’s new portfolio of unified ADSL and ADSL2+ broadband services which will replace their existing portfolio from 30th March 2009. The new portfolio will simplify the sale and promotion of ADSL2+ services for resale Partners by providing a single price and unified product features regardless of the underlying connection chosen by the end user. In addition, visitors will learn about Entanet’s national Ethernet and private wide area network services as well as its award winning hosted VoIP and competitive SIP trunking services.

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