Epson reaffirms commitment to inkjet tech

Printing manufacturer Epson has released a statement reassuring channel partners of its commitment to business inkjet technology following HP’s retraction from the business inkjet market.

Rob Clark, managing director of Epson UK and senior VP of Epson Europe described HP’s move as ‘highly advantageous’ to the growth potential of Epson and its channel partners. 

“Our award-winning inkjet technology is not the same as HP’s and while they have withdrawn from the business inkjet market in favour of reverting to an old technology, we will continue to support the advantages offered by our proprietary heat-free Precision Core piezo inkjet technology,” Clark said, affirming the company’s promise to ‘remain committed’ to its indirect sales model and technology portfolio.

Clark said that whilst laser technology can make steps toward reducing carbon footprint, these will be ‘incremental, not fundamental’. 

He added that Epson’s piezo inkjet technology can answer the need for more sustainable technologies as it requires no heat during the printing process, therefore requiring less energy and generating less CO2.

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Melissa Bradshaw

Melissa joined the Comms Business editorial team in January 2021. Following her role as editorial assistant within the Mark Allen Group division MA Music, Leisure & Travel since 2019, Melissa moved over to MA Business in October 2020 and now works as a reporter for two of Mark Allen’s business titles, Comms Business and The Engineer. She is working alongside our editor Charlotte Hathway, writing features and news for the magazine. To get in touch about potential features, contact her at melissa.bradshaw@markallengroup.com.

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