Exertis Rebrands its AV Division

Distributor Exertis has announced that it has completed the integration of Medium UK Ltd and is rebranding its AV division as Exertis Medium.

Medium, a specialist audio-visual distributor of projectors, flat panel displays, interactive systems and digital signage was acquired by Exertis last November. Exertis Medium combines both vendor portfolio’s and employee expertise from the two organisations, to provide a comprehensive AV portfolio as well as solutions that deploy best of breed products from market leading vendors. All of this is backed up by skilled technical support which has served the AV market for the past 25 years.

Ian Sempers, said: “Retaining the Medium name recognises the excellent reputation the company has gained in the market for providing specialist AV solutions and is a clear message to vendors and customers that we will continue to offer the same services and support that they have previously enjoyed, enhanced by the additional products, resources and reach of Exertis. Our concept of “AV for all sizes” demonstrates our ability to provide our customers with anything from a simple cable to a large format display, or a single product to a complex AV solution. All of this from an enviable line-up of small innovative vendors to large commercial brands.”

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David Dungay

Editor - Comms Business Magazine