Gamma SIP Trunks for Lync

Gamma has completed Microsoft’s Unified Communication Open Interoperability Program (UCOIP) which now accredits Gamma SIP Trunks as being certified for connection to Microsoft Lync 2013. This follows Gamma’s earlier Lync 2010 accreditation which saw Gamma become one of the UK’s first SIP providers to gain such certification.

This is seen by many as a welcome addition to the expanding list of platforms already qualified for use with Gamma SIP Trunks.

In addition, whilst it’s widely acknowledged that SIP is going to replace all other terrestrial voice protocols, the reality is that in a Unified Communications environment (such as with MS Lync), this transition from legacy to VoIP is likely to happen more rapidly than in any other.

For this reason alone, Gamma believes that enterprise voice is now an integral part of the MS Lync proposition; and by gaining this accreditation, MS Lync users now have access to the UK’s leading SIP provider.

Gamma’s SIP Product Manager, Stephen Ashley-Brian says, “We know from the conversations we have with our Partners, just how important this accreditation is. When Microsoft makes such a big play into the enterprise arena as they have done with Lync, then our partners take notice and demand this level of interop to meet that demand.

For resellers this means they can connect Gamma SIP trunks natively to Lync with the result that a third party gateway device will not be required. In terms of provisioning, all we need is the SIP/Lync box in our portal ticked – it could not be easier.”

From Gamma’s perspective, the commitment to ensuring Channel Partners have MS Lync-compatible SIP Trunks, is now a prerequisite for staying number one in the channel and for Partners, it’s the essential tools for remaining both competitive and relevant.

Ashley-Brian concludes, “If Microsoft do what they say they are going to do in terms of Lync deployments this means a £200m SIP sales opportunity for resellers in the UK alone.”

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David Dungay

Editor - Comms Business Magazine
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