Sony Ericsson today announced Xperia active, a compact smartphone targeting consumers with an active lifestyle, in conjunction with CommunicAsia 2011 in Singapore.
With a 3” screen and running the latest Android platform for smartphones (Gingerbread 2.3), the phone packs Reality Display with Mobile BRAVIA Engine, a 5mp camera with HD video functionality, and a powerful 1Ghz processor. Xperia active is dust proof and water resistant and uniquely incorporates wet finger tracking, to ensure the phone works perfectly when either the screen or a user’s fingers are wet.
The phone comes pre-loaded with sports apps that enable consumers to easily track their fitness levels. Users can set their ideal training route using the built-in GPS, Barometer and Compass. On-screen heart rate and pulse can be monitored in realtime (enabled by ANT+ wireless networking technology), while the iMapMyFitness app can monitor day to day performance. Additionally, Facebook inside Xperia allows consumers to share their progress and experiences with friends.
Fredrik Månsson, Global Product Marketing Manager, Sony Ericsson said: “Xperia active is the ultimate smartphone for an active life. Not only is it packed with all the features and applications consumers need for a worry free mobile life, it also comes with a set of accessories that make it fun and easy for them to take it everywhere, whatever their daily plans are.”
Maria Sharapova, a three time grand slam winning tennis player added: “I love this smartphone because it perfectly fits both my professional and personal needs. It keeps me in touch with my friends as I travel the world on the pro tour and tracks my fitness both on and off the court.”
Sony Ericsson Xperia active will be available globally in selected markets from Q3 2011.