Ingram Encourage SP’s to Stand Out With Odin Platform

Ingram Micro has released Odin Automation Essentials, a preconfigured service automation platform, which will include significant new capabilities for hosting service providers.

Delivering a customisable and flexible infrastructure, the new release of Odin Automation Essentials empowers service providers to proactively build and deliver a strong cloud and hosting service portfolio. The enhanced platform provides additional revenue-generating opportunities through bundling Microsoft cloud services, domain registration, as well as shared and virtual private server (VPS) hosting services with a provider’s own professional services.

“Service providers face ongoing product and service commoditization in an increasingly competitive marketplace,” said Nimesh Davé, EVP, Global Cloud, Ingram Micro. “The upcoming release of Odin Automation Essentials makes it much easier for service providers to sell, deliver and administer differentiating, higher-margin cloud and hosted services within a single platform, utilizing one interface.”

Historically, service providers spent days or weeks trying to purchase, resell and deliver cloud services while agents had to establish various contractual relationships, design provisioning and management processes, and integrate third-party billing, payment and support systems. Odin Automation Essentials eliminates all these time-consuming tasks so providers can install and deploy a comprehensive and scalable automation platform with a powerful online, integrated storefront in just a few hours.

Odin Automation Essentials includes Microsoft cloud services like Azure, Office 365, Dynamics 365, Enterprise Mobility Suite and Windows 10 Enterprise licenses ready for sale, out of the box, using existing contracts. The most popular shared hosting and VPS hosting plans are also included, empowering hosters to differentiate their offerings and bundle services for greater cross-sell potential. Other capabilities include fully automated order intake, billing and invoicing, payment processing, configuration and provisioning modules.

“Instead of having to juggle multiple providers and products to build our own platform, we can simplify everything by using Odin Automation Essentials as the foundation for our hosting and cloud business,” said Jürgen Weber, CEO at WEBERcloud, Germany. “This will enable us to expand and add products and services as our clients demand them, deepen customer relationships and take advantage of higher margins with a wider portfolio of services.”

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David Dungay

Editor - Comms Business Magazine