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Ingram Micro Launch New Reseller Rewards Platform

Ingram Micro UK has taken steps to launch several new programs to appeal to their resellers.

The first of these new initiatives is a reseller rewards program called IM+. The platform will reward resellers for their continued loyalty by providing points and prizes in exchange for attending training, buying selected products or meeting set targets. Resellers can then redeem these points in the online gift shop which has hundreds of products available. Vendor partners will also be able to host their own incentive programs on the platform, making it far easier for customers to track their performance. Simple to use, resellers only need to register once for the platform and will then have access to their own personalised dashboard with daily updates on the points they have gained.

Last month also saw the launch of Ingram Micro’s new publication, Ingram Micro Advisor. The purely digital publication is packed full of interesting content and useful insights for the channel including; marketing tips, Cloud updates, vertical solutions and much more.

Matt Sanderson, Company Chief Executive, Ingram Micro U.K. and Ireland added, “The launch of both IM+ and Ingram Micro Advisor are part of a longer term strategy to help, inform, support and reward our resellers. We are positive that our new initiatives will be well received by our partners and hope that they are utilised and grow with adoption.”

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David Dungay

Editor - Comms Business Magazine