Mainline sharpens its pencil

Everything Everywhere distributor Mainline Digital Communications has launched its Pencil Sharpener tool, offering better margins on bigger deals and enabling dealers to compete more effectively in the market.

This new service – allied to Everything Everywhere’s Discount Authorisation process – allows dealers to apply for extra airtime credits, discounts, additional commission and early upgrades to help them to win or to retain significant pieces of business.

Mainline says its relationship with Everything Everywhere means its dealers can rely on the distributor to get them the best deal possible, which in turn they can pass onto their customers. This gives independent dealers a real chance to compete successfully against larger organisations.

“This is another great value added service from Mainline,” say Andrew Boden, Mainline’s managing director. “Competition is fierce and businesses are always looking to shave costs. Smaller independent mobile specialists can find it tough to compete with the sizeable volumes and discounts offered by larger dealers. This is where we’ve stepped in to make things easier for our dealers and to give them a competitive edge in the market. We are looking forward to rolling out this service and assisting our dealers in winning quality business and retaining existing customers.”

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