Matrix42 Introduce Adlem to Channel

Matrix42 has announced the appointment of Robert Adlem as the UK Channel Manager. Adlem’s main goals will be to work with and expand the channel for Matrix42’s solutions in the UK, driving revenue growth from partners and accelerating market penetration.

With 13 years of experience in the IT industry, Adlem was formerly the Vendor Alliance Manager at BT Engage IT where he was responsible for consistently meeting revenue growth targets. Prior to this he was the UK Channel Manager at Numara (now BMC Software) where he developed and managed a new channel program which involved recruiting and training partners, and a Product Manager at Altiris.

Markus Baumann, Vice President Sales EMEA of Matrix42 said, “The channel is a key part of the growth strategy for Matrix42 in the UK. I am delighted to welcome Robert to our team. He has a proven track record of working with vendors and channel partners in order to identify new sales opportunities. He brings energy and enthusiasm along with business acumen and experience in developing strategic alliances. I am confident that Robert will make a rapid impact on our UK channel strategy and quickly become a valued member of the team.”

Adlem will work closely with existing partners such as AirWatch, Incit Technology and TeamUltra as well as creating new partnerships with complementary organizations. His remit will be managing strategic channel growth for Matrix42’s suite of workspace management solutions in the UK. Having experience of the channel both as the partner and vendor, Adlem understands that every partner is different and has the ability to adapt and evolve channel programs to reflect their unique requirements.

Robert Adlem, Channel Manager UK, Matrix42 added, “It is a particularly exciting time to be joining the Matrix42 team. We already have a number of established relationships and my focus will be to work with these companies to enhance our mutual success. I will also be recruiting new, high quality partners that will help drive demand for our workspace management solutions.”

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David Dungay

Editor - Comms Business Magazine