Maverick reaps the benefits of location

Maverick Telemarketing has reported a 20 per cent increase in turnover in the last six months; a rise the direct marketing company attributes to its location at Birmingham Science Park Aston (BSPA).

The company, which moved to the Park in March 2011, stated that it has benefitted from the networking, prestigious location and top of the range facilities that the Science Park offers and now enjoys an annual turnover of £500,000.

Chris Massey, sales director for Maverick Telemarketing said: “Being located at the Science Park is a significant differentiator for our clients, allowing them to come into an environment rich in technological innovation that complements our business. It also gives us the opportunity to work alongside like-minded people whilst benefitting from the latest facilities and premier business location.

“Being able to go for an informal coffee with companies located just next door has already proven to be hugely beneficial and this networking has significantly contributed to the rise in our annual turnover. The fact that we have seen such an increase in so little time is really encouraging and I can see no reason why Maverick won’t continue to grow with the support of the Science Park.”

Matthew Hidderley, business development manager at Birmingham Science Park Aston, said: “Through our services and the environment that we create at Birmingham Science Park Aston, we can make a positive contribution to the success of businesses like Maverick Telemarketing. The team at Maverick have already used the facilities at the Park to their full advantage and have consequently seen a growth in turnover in just a matter of months.”

By 2014, Maverick Telemarketing aims to double the size of its business and increase turnover to over £1 million. The company already boasts a number of high profile clients including IBM and Cisco partners and is currently rolling out a pan-European lead management platform in conjunction with one of the world’s largest software companies for a global IT distributor.

Currently, Maverick Telemarketing occupies 1,400 sq ft in the Faraday Wharf building, following an expansion from its previous location at Water Street, St Paul’s Square.

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