This partnership will bring innovative and cost-efficient solutions to enterprises through a globally distributed services delivery team with proven capabilities in mobile user interface design, mobile application architecture, software development and automated testing.
Trends suggest that consumers are increasingly accessing a variety of services over their mobile devices. The percentage of US adult mobile phone owners who access the mobile Web at least daily rose from 4% in 2007 to 33% in 2011 and is expected to increase further. This behavior is influencing almost all industries to actively target mobile as a preferred channel of engagement with their customers and consumers. MindTree has been successfully servicing the IT solutions delivery needs of enterprises through its globally distributed software delivery model. MindTree, with its focus on mobile technology solutions, in partnership with Netbiscuits, is now also able to bring similar capabilities to address the present and emerging mobility solutions needs of enterprises.
"The growing adoption of smartphones across the world is turning mobile web into everyone's window to the Internet" said Balaji Krishnan, Vice President, Mobile Technology Solutions, MindTree Limited. "Popularity of mobile web has grown consistently over the years through advancements in handsets, mobile browsers and cellular networks. To reach consumers across the globe via mobile, brands need technology solutions that deliver a reliable and consistent web user experience over a variety of devices. They also need globally scalable mobile application delivery services to build, maintain and operate their high quality mobile web properties. Netbiscuits' state-of-the art mobile web platform enables businesses to ramp-up their mobile channel initiatives and gain the most from their investments."
Netbiscuits technology helps brands, retailers, enterprises and agencies maximize the mobile opportunity by removing the complexity of programming for many devices, enhancing in-house and outsourced development resources and reducing the amount of time and money it takes to execute a mobile strategy. MindTree's expertise in mobility solutions and knowledge of Netbiscuits' platform produces a powerful partnership to address the present and emerging mobile web needs of global enterprises.
"We welcome MindTree on board as a Netbiscuits Solution Partner and are excited to be part of their growth strategy to build out more and more high-end and engaging consumer facing mobile web sites that are cost effective to develop and maintain" said Michael Neidhoefer, Chief Executive Officer, Netbiscuits. "Employing Netbiscuits technology and expertise brings MindTree the scalability and sustainability they need to grow their innovative business."
Netbiscuits recently released Netbiscuits Tactile, an efficient HTML5 framework that utilizes web standards to enable the seamless creation and delivery of touch-enabled mobile web experiences across smartphones and tablets. By leveraging the Netbiscuits platform, Tactile simplifies development and deployment complexities while reducing the time and cost of publishing and maintaining high quality user experiences for today’s feature-packed, gesture-driven devices.