Channel Telecom has appointed Vanessa Lee as Marketing Manager. Vanessa has several years of B2B marketing experience following graduation from the University of Greenwich. In her new role Vanessa will devise and implement marketing programmes for Channel Telecom’s expanding partner channel.
In recent months Channel Telecom has seen significant growth in both partner recruitment and the scale of its operations. The company has concluded a major Strategic Alliance partnership agreement with Virgin Media Business, allowing Channel Telecom to offer the small reseller/dealer community access to Virgin Media Business’ nationwide fibre optic network and range of data services.
To incentivise partners Channel Telecom operates an ongoing ‘Reward and Recognition’ marketing programme for channel partners with incentives running throughout the year and culminating in an annual Awards presentation. Last year a group of partners qualified for an expenses-paid prestige trip to watch the US Masters in USA. This year the winner will fly by private jet to watch the Monaco Grand Prix.
Commenting on the appointment Clifford Norton, Managing Director of Channel Telecom commented, “I’m delighted to welcome Vanessa as a valued member of our team. This is an exciting time in our business development as we take the company to the next level in its development. To achieve this we need professionals of Vanessa’s calibre. Her creative approach to channel marketing will ensure we have the right campaigns and programmes in place to stimulate existing partners and to win new ones.”
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