Nimans Expands Mobile Services Proposition

Nimans has announced a major expansion of its mobile services proposition that now encompasses the three major networks and a host of flexible ways resellers can capture more revenue.

The ‘six-play’ portfolio features EE as well as O2 and Vodafone and offers a plethora of commercial business models as well as a stepping stone into Mobile Data and M2M.

Nimans’ enhanced mobile connectivity offering comprises six key elements namely O2 Wholesale, Vodafone Wholesale, O2 30 day contracts, Vodafone 30 day contracts, an EE dealer model and Mobile Data/M2M. Resellers have a choice of single or multiple user inclusive tariffs and bundles or bespoke ‘pay as you use’ options.

Mark Curtis-Wood, Nimans’ Head of Network Services, emphasised: “Since the successful launch of our Wholesale mobile offering five years ago with O2, our Network Services business has grown extensively. However Nimans has never been a business to settle on its laurels and is known for offering our customers choice and assisting our channel partners to bring on new revenue streams that complement their existing business.

“Over the last year I have been out to meet many of our existing resellers to understand what we need to do to help their businesses grow and explore gaps in our proposition.

The common message I heard back was that whilst the wholesale offering is the cornerstone of their business, there are times when they need something more and a different commercial model to help win more orders.

“They also shared with me how having multiple network offerings will make them more competitive in the market, to enable them to compete in different ways and have more diverse supply.”

He concluded: “We want to make the process of ordering as streamlined as possible and we are already putting plans in place to provide more and more services online in the near future. Strong proposition developments and improved commercial policies make it easier to transact with us and focus on sales.

“Enabling our partners to source O2, Vodafone and EE from one trusted source gives our resellers and dealers more choice to offer their end customers and ultimately win more business.”

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David Dungay

Editor - Comms Business Magazine