Spectrum is the second largest operator of payphones in the UK. It puts its success down to the strategic location of its phone kiosks, combined with the provision of value added services such as ATMs and internet access. Positioned in railway stations, airports and hotels, all payphone sites have a high consumer footfall ensuring that Spectrum sees ongoing healthy traffic. By switching to ntl, Spectrum expects to save in excess of 10 per cent on its annual voice spend.
ntl say they were selected by Spectrum on the grounds of competitive pricing, strong account management and the strength and resilience of its UK backbone. ntl added they were able to put together a more competitive proposal than any of its rivals, based on the proximity of its network to the kiosk sites.
Spectrum Interactive’s Chief Executive, Mark Lewarne, comments: “Voice is a core part of our business and amounts to approximately 60 per cent of our revenues. We needed a tier one carrier which would offer a reliable, competitive service. With ntl, the strength of the team combined with the resilience and reach of the network met our demands. We expect to see a minimum saving of 10 per cent on voice spend.”