Nuvola takes Braxtel into EMEA

Nuvola Distribution has announced another addition to its unified communications and network product portfolio, by becoming a strategic distributor for Braxtel Communications, a contact centre software and solutions provider, based in Leicestershire, UK and Massachusetts, USA.

Nuvola will distribute across the EMEA region in partnership with Braxtel by delivering contact centre software solutions and services to telecoms and hosted and cloud service providers.

Through Nuvola, EMEA resellers will be able to source Braxtel’s full range of products that include Contact Q Multi Media Contact Centre with artificial intelligence, chatbots, self-service and Cloud Recorder that is uniquely offered as a managed service and all of which is supported with advanced analytics data.

Michael Lloyd, Managing Director of Nuvola stated “This is an exciting opportunity for our resellers to sell Contact Centre technologies which offer true business transformation capabilities features such as Agentless Chat. It allows them to provide 24/7 self-service applications to business of all sizes, without big ticket prices, and is a clear way for all resellers to differentiate themselves to their customers. As Braxtel is vendor agnostic, we also see Braxtel as offering resellers another route in to the legacy installed base.”

Braxtel CEO Nick Twaites says, “We are excited to be working with Nuvola who have impressed us with their VAD Capabilities and focus, and we are looking forward to working together and getting to know their resellers, especially as we are seeing the top trends in the Contact Centre are around AI (artificial intelligence), including Intelligent Routing and Multiple Channel Contact (Multimedia). Contact Q helps companies to meet this demanding journey in their business transformation. The functionality associated with large corporates is now being demanded by smaller organisations due to the compelling ROI gains and within this sphere Braxtel offer a unique, easily configurable with low maintenance contact centre solution at very cost-competitive levels.”

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David Dungay

Editor - Comms Business Magazine