NVIDIA partner programme adds new benefits

NVIDIA has added new resources to its enterprise partner programme to boost opportunities for training, collaboration and sales.

The expanded NVIDIA Partner Network (NPN) has grown to more than 1,500 members worldwide and helps customers across a variety of needs, from high performance computing to systems integration.

The NPN has seen exponential growth over the past two years, and these new programme enhancements enable future expansion as Mellanox and Cumulus partner programmes are set to be integrated into NPN throughout 2021.

The Mellanox and Cumulus programmes are focused on enterprise data centre markets. They provide accelerated, disaggregated and software-defined networking to meet the rapid growth in AI, cloud and HPC.

New educational opportunities are as follows:

  • Industry-Specific Training Curriculums: New courses and enablement tools in healthcare, higher education and research, financial services and insurance, and retail. Additional courses in energy and telco are coming next year.
  • NPN Learning Maps: These dramatically reduce the time partners need to get up and running. Partners can discover and build their NVIDIA learning matrix based on industry and cross-referenced by role, including sales, solution architect or data scientist.
  • New tools and resources:
    • AI Consulting Network: New AI consulting services for data scientists and solution architects who are part of our Service Delivery Partner-Professional Services program to help build and deploy HPC and AI solutions.
    • Enhanced NPN Partner Portal: Expanded to allow access to the vast storehouse of NVIDIA-built sales tools and data, including partner rebate history and registered opportunities. The simplified portal gives partners increased visibility and easy access to the information required to quickly track sales and build accurate forecasts.
    • Industry-Specific Marketing Campaigns: Provides partners with the opportunity to build campaigns that more accurately target customers with content built from data-driven insights.

The new programme incentives are as follows:

  • A fixed backend rebate for Elite-level Solution Provider and Solutions Integration partners for compute, compute DGX, visualization and virtualization.
  • An enhanced quarterly performance bonus program, incorporating an annualized goal to better align with sudden fluctuations in partner selling seasons.
  • Expanded AI Champions Club to honor top NVIDIA DGX systems sellers.
  • Dedicated market development funds for Elite-level providers and integration partners for most competencies.

The NPN supports partners to deliver world-class products and services to customers. Through the programme, Nvidia collaborates with hundreds of companies globally across a range of businesses and competencies, to serve customers in HPC, AI and emerging high-growth areas such as visualisation, edge computing and virtualisation.

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Charlotte Hathway

Charlotte is the editor of Comms Business and writes content that looks to inform and educate the Channel about the latest technology and business developments across the industry. Prior to her current role, she wrote for other MA Business titles New Electronics, Land Mobile and Critical Communications Today. Before moving into journalism, she spent five years working in public relations and has worked with various technology companies spanning telecommunications, cyber security and software development.

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