paythru provides online payments for Sporting Challenges’ Strike the Bar

Sporting Challenges (UK), the providers of football half time entertainment Strike the Bar, has selected mobile payment specialists paythru to handle its online payments for its prize draw, which gives supporters the opportunity to win a magnificent £100,000 by hitting the cross bar with a kick from the half way line.

Supporters enter a prize draw to win the chance to take the half time kick at their team’s home games. Supporters can enter the prize draw on the web, by SMS and soon via iPhone and iPad apps. Strike the bar will soon be joined by Strike the Stump and Strike the Post for cricket and rugby.

Commenting on the choice of paythru, Clive Richardson, managing director, Sporting Challenges (UK) said: “Supporters can enter our competitions through multiple channels so it was important that our online payment partner had the capacity to expand into the mobile app channel when we launch it. We are all about providing supporters with the opportunity to have fun and win a huge amount of money, so the payment process needs to be as secure and smooth as possible so as not to get in the way of the fun. paythru does this perfectly.”

Keith Brown, managing director, paythru, added: “As a huge football fan I was delighted when we started working with Sporting Challenges (UK). We are finding a growing demand for a payment service that works across all digital channels as clients move from web to mobile or mobile apps. We’re well placed to meet this demand for multi-channel payment services and look forward to working on Strike the Stump and Strike the Post when they are launched.”

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