Peach Rebrand to Reflect Converged Offering

Peach Telecom announced that it has rebranded as Peach Technologies.

Having experienced meteoric growth since its inception in 2006, Peach continues to enhance its portfolio of services and looks to an exciting future with a new identity, website and logo.

The rebranding follows a great period of expansion for the company, which will now trade under the name of Peach Technologies Limited. ‘Making technology simple’ will serve as both Peach’s mission and slogan.

The multi award-winning company offers telecoms and IT to businesses throughout the UK. It recently acquired a IT Managed Service Provider (MSP) to strengthen its IT offering.

Commenting on the rebranding, Peach Technologies CEO, Darren Scott-Healey (pictured), said: “It heralds an exciting time for Peach. We now have a consistent identity and use the word ‘technologies’ in our name to reflect our telecoms and IT offerings. The logo gives us a more professional look and feel for entering the mid-market arena, whilst reflecting the company’s dynamism and innovation.

“We have always specialised in small to medium-sized businesses, but we are naturally progressing into the mid-market so we needed a slicker look which is more appropriate for enterprise organisations.”

Peach unveiled a logo which is simple but bold, and is constituted of four colours representing the main product areas: systems, mobile, data and networks.

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David Dungay

Editor - Comms Business Magazine