The move will see the company providing hundreds of used mobile telephones and printer cartridges for recycling every year. This will further bolster an appeal which has so far raised nearly £200,000 to help the charity fund research, provide support to patients and families and help people quit or not take up smoking.
Pennine was made aware of the appeal after it won the RCLCF’s mobile telephony contract. Now the company is urging its own customers to recycle in aid of what is the UK’s only charity wholly dedicated to tackling lung cancer.
Commenting on the company’s support, Managing Director Andrew Roberts said: “Given the nature of our business the foundation quite rightly brought its Recycling Appeal to our attention. We immediately bought into what is a very simple yet effective fundraising idea. Indeed not only are we supporting it through our own recycling efforts but, by building this scheme into our business proposals, we are encouraging our customers to recycle with us.”