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Red Box Expands Core Channel Business

Red Box Recorders is boosting its executive support in line with continued growth of its global reseller channel. This will provide additional and dedicated focus on Red Box Recorders’ core channel business, extending reseller support, as well as on product strategy and global partnership development.

Martyn Ward will join the company as Chief Revenue Officer (CRO) and Pete Ellis will be the new Chief Product Officer (CPO).

Martyn Ward has extensive senior commercial and operational experience across a broad range of business environments including start-up, turnaround and large US-based corporations, including running the global operations of FTSE 250 engineering software business, AVEVA. He will provide additional and dedicated focus on sales in the Red Box’s core channel business and reseller base, being responsible for driving performance across all Global Channel Sales activities.

Pete Ellis has been part of the Red Box executive team for more than two years. He was previously Chief Architect at Avaya, responsible for designing telephony and contact centres for many of the world’s largest banks.

Richard Stevenson, Red Box CEO, says, “Our global channel is our core route to market and this investment in our executive team provides additional focus and support for our resellers while continuing to develop and provide a product and partner ecosystem that drives our continued and mutual growth.”

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David Dungay

Editor - Comms Business Magazine