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RTR: Demand for streamline and remote working technology remains high – NFON

During our Road to Recovery (RTR) series Comms Business caught up with MD of NFON UK Myles Leach to talk about what the economic recovery looks like for him.

CBM: Are customers making big purchasing decisions right now?

ML: Customers are making purchasing decisions on what they feel is important to their business right now. Technologies that enable and streamline remote working are crucial, so the market demand is high. As we look ahead and adjust to a new working new model, we believe businesses will continue to invest in technologies that will enable them to implement smarter working practices and have a more agile workforce.

CBM: Are you seeing businesses making big U-turns in terms of their technology decisions?

ML: It’s too early to answer that. However, businesses are having to adopt new technologies to be able to work remotely in a much shorter time frame than could have been imagined. They should definitely be looking at their communication strategy to ensure they have a plan should this happen again and also to optimise the customer experience.

CBM: Where do you believe the opportunities for Channel over the next 12 months?

ML: We see huge opportunities across a number of markets, across SME to enterprise, to vertical sectors. In terms of products, we believe the contact centre market is one to watch. Customer experience has never been more important, and many businesses don’t have the technology to support multiple customer contact channels.

CBM: What does the road to recovery look like for you?

ML: For us, it’s business as usual. Obviously, we need to make sure that we have a plan to ensure our employees have a safe return to the office and we will be working with every staff member to make sure this is done correctly. We will also be working closely with our partners to help them on their road to recovery and make sure they make the most of the opportunities that arise.

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David Dungay

Editor - Comms Business Magazine