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ScanSource Launches Avaya Training Initiative

ScanSource Communications Europe is offering UK resellers a series of five-day free-of-charge training sessions enabling them to learn about specific aspects of selling Avaya solutions and, optionally, complete the vendor’s APSS exams.

An extension of the value-added distributor’s upgraded Avaya Solutions Sales Training portfolio, the series of sales-focused workshops will run on a quarterly basis and will cover parts of the Avaya solution range, such as Unified Communications and Avaya Communication Manager, Avaya Data Solutions, Avaya Contact Centres, and Avaya IP Office.

In June, ScanSource ran the first of these workshops in its UK offices and saw 38 attendees from 11 different reseller partners participate on the courses, achieving a 100% APSS pass rate. ScanSource is also in the final stages of preparing to launch two additional sales workshops later in the year – Introduction to Basic Telecoms and Introduction to Data Networks, which are being developed for resellers moving into these markets.

"We work closely with Avaya to ensure that resellers make the most of the full Avaya product range," said Kim Jennings, Sales Manager, ScanSource Communications Europe. "We’re continually looking to give as many opportunities as we can to resellers to become truly knowledgeable about the products and solutions they’re selling, while also offering traditional IP Office resellers the chance to get up-to-speed with selling to the Enterprise space. As with everything we do at ScanSource, we are aiming to push resellers to achieve their full potential, and the knowledge that these courses provide certainly aids that."

"While we believe our offer to be as strong as any on the market, it’s important that distributors work with resellers to go that extra mile and create business and growth opportunities," said Barry Tuffs, Sales Leader UK Medal Partners, Avaya. "At ScanSource, there is a strong belief in partnership, which is evident from its approach to these events, while its core offer provides a solid platform on which resellers can capitalise on business opportunities. Such events are essential to the continued growth of the unified communications sector, and we look to work with ScanSource to make them as valuable to resellers as possible."