ShoreTel has designed a new marketing program initiative – Accelerate Marketing Knowledge Series – an educational program with their channel top of mind.
EMEA Marketing Director at ShoreTel Tom Perry says, “This knowledge series will bring together marketing leaders from our selected channel partners in a one day event to harness the strength of joint go-to-market campaigns.
The agenda covers many topics that I hope will provoke discussions, debates and actions about how we can go-to-market together using a combination of any of these marketing disciplines.”
The event takes place at the Park Plaza Hotel London on 24 November and speakers include:
Richard Robinson, Head of Enterprise, Google, showing how Google is helping business to attract new customers via the web.
Debbie Robertson, Global Marketing Director, Easynet, covering off the important topic of ‘Return on Investment’.
Chris Wilson, Managing Director, Earnest, outlining some useful approaches to B2B Lead Generation.