Shorten Joins Sabio

Sabio has appointed former Avaya UK & Ireland Managing Director Lee Shorten as Non-Executive Chairman.

“Sabio has an excellent reputation as one of Avaya’s leading partners, so I’m of course proud to have been asked to serve as the board’s Non-Executive Chairman,” said Lee Shorten. “Sabio is at an exciting stage: ideally placed to support organisations through its comprehensive support centre capability, and with the skills to help organisations manage the critical shift from traditional voice-based customer contact to today’s multi-channel and digital world.

“Sabio’s focus on working with clients’ customer contact challenges makes them an ideal technology partner, and I’m looking forward to supporting the team and helping them achieve their ambitious growth objectives,” he added.

“Sabio is already established as the UK’s leading independent customer contact technology specialist. Over the last financial year we’ve grown almost twice as fast as the rest of the market, taking market share and establishing Sabio as an ideal partner for organisations looking to optimise the performance of their customer contact technology,” commented Sabio’s Managing Director, Sebastian Henkes. “We’ve now embarked on our next major growth phase, and Lee’s experience as a successful and respected non-executive director and executive coach to growth organisations will strengthen the Sabio board as we drive towards achieving our longer-term expansion goals.”

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David Dungay

Editor - Comms Business Magazine