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Sky delivers game-changing technology to Channel

Sky Business has launched a new business connectivity division with the rollout of the UK’s largest exchange network offering 1GB Ethernet services

Sky’s ‘Limitless by design’ message to all Channel resellers reinforces its vision to challenge the market status quo to give wholesalers the competitive edge to achieve healthy, continuous growth and to increase end user satisfaction.

Mike Greening, Strategy and Commercial Director at Sky Business explained, “We could see an opportunity in the Channel to make a difference in terms of offering an alternative choice and meeting the growing demand to deliver quality connectivity to the B2B market place. It seems to us that the wholesale connectivity market isn’t meeting the end-to-end expectations of the customer. That’s from nationwide gigabit coverage through to service support.”

The company says that by not having a legacy base, Sky has the complete freedom to build from the ground up, delivering game-changing technology and an experience that provides Channel partners with a significant competitive edge.

Mike Greening continued, “It’s simple really. Not having a legacy base gives us a chance to re-write the rule book. Because we don’t have any legacy processes, products or contracts to protect, it means we are not restricted and can be open minded about where we go and where we invest, particularly focusing on areas that make a difference for our partners.

The company adds, ‘in addition to its world-class network with 96% UK coverage, Sky also promises to sprinkle a little ‘Sky magic’ through offering its hard-working Channel partners money can’t buy rewards.

Greening concludes “It’s key for us to offer a compelling partner experience, giving partners access to sporting events, content and marketing support which they might not be able to get elsewhere. We are looking to work with a diverse range of partners from specialist connectivity players and aggregators through to cloud providers, international carriers and SIs. I think in each of those pools, people are innovating and those are the types of players we want to work with. We are looking for deeper relationships where we collectively want to grow wallet share and develop services and platforms of the future together.”

Sky Ethernet delivers the following:-

  • Uncontended, scalable bandwidth: the UK’s largest exchange network to offer 1GB services, with over 2,800 exchanges
  • A world-class network: Boasting a 7,500km fibre network built to industry-leading specification
  • Nationwide coverage: Covering 96% of UK Business postcodes. Over 70% of exchanges are 10GB enabled, with 99.95% network availability
  • A robust and reliable service: Resilient Interconnect solution protects from downtime and gives partners peace of mind
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With over 40 years in the communications & IT sector in sales, marketing and editorial roles, Ian brings his channel experience from key UK players fully to bear in our editorial content and events.

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