Unicom Joins the Mobile Market

Business telecoms firm Unicom is continuing its growth strategy to become a total communications solutions provider by launching its mobile phone product.

From today, Unicom’s 80,000 existing customers will be able to benefit from its new simple mobile phone package, with one bill and one contact number for all telecoms services.

The mobile package is designed so users only pay for the calls and services they actually use, rather than paying for inclusive bundles, or paying for expensive out-of-bundle costs. Calls will be charged per second at landline prices.

Unicom is initially offering six different handsets to its mobile phone customers, including the Nokia 5530, Sony Ericsson W995 and Samsung Tocco Ultra. Unicom mobiles will operate on the Orange network and handsets will be supplied by 20:20 Mobile.

Unicom operations director Chris Earle said: “We have been looking into the mobile market for some time and we noticed most packages available are complicated and confusing. Customers either pay for bundled minutes and texts are massively under-used, or they have an insufficient allowance which is quickly used leaving them to pay premium rates for additional minutes. Coming from a fixed line background this seems unfair on the customer. We have taken a fixed line pricing policy and applied it to mobiles, our research shows it will be a winning package.

“We’ve made sure Unicom’s mobile package is simple and hassle free; customers will receive one bill for all their telecoms services and have one point of contact at Unicom. All customers will enjoy the benefits of our UK-based customer service centre.”

The company is recruiting a further 20 staff to its Manchester team as part of its mobile expansion plans.

Mobile phone contracts will be available for non-Unicom customers later this year, rolling out Unicom’s long-term plan to offer businesses in the UK the complete business solution.

Unicom currently offers fixed line, broadband and data storage as well as its own directory enquiry service 118777.

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