During the last 12 months, steps have been taken to re-organize the channel go-to market within these sectors driven around our Windows and Chrome strategy.
Nick Walter, Head of Commercial at ACER says “Introducing a significant value for reseller partners via schemes such as the Acer STEM Rewards Programme, Upgrade Rewards and our Going for Gold campaigns are helping formulate our long-term ambitions within the sector in collaboration with resellers.
Our goal is to ultimately provide real value for our partner community. In addition to this we have renewed our focus on how we service and support our reseller partners through our distribution partnerships.
An important step is to ensure that our distribution set-up meets the current and future demands of the channel. As such we are now pleased to announce that our historical relationship with Westcoast has taken on a new dynamic. The introduction of our full commercial product portfolio within Westcoast compliments and strengthens both our strategic ambitions within the channel. While we are certainly in challenging times the new relationship provides an exciting prospect for channel partners.”