Westcon Surveys Customers

Westcon surveyed 4,013 of its customers in its annual ‘Voice of the Customer’ survey and were delighted to discover the outstanding results the survey revealed, proving that they remain at the cutting edge of the distribution industry.

Westcon’s 25 year heritage in the UCC industry demonstrates that Westcon is a stable and robust entity for resellers to do business with and lower the impact of risk. The survey revealed that 55% of customers have been with Westcon for more than five years.

Historically distributors have been viewed as purely transactional players; Westcon is working closely with resellers to develop and maintain strategic partnerships; supporting resellers on business planning and objective setting. The research stated that 74% of customers view their relationship with Westcon as a strategic/consultative partnership rather than transactional.

A staggering 93% of customers were happy with Westcon’s unique logistical capabilities.
Unlike competitors Westcon holds it stock in the UK and does not use an outsourced agency. It also offers seamless stock and warehousing and has some of the largest warehouses in the country; providing a slick freight and warehousing system which saves resellers cost on stock and warehousing.

“We are delighted with our customer survey results and that 95% of our customers are satisfied with Westcon UCC. Delivering an outstanding service and being a value added partner is of paramount importance to us, and at Westcon we strive to provide our customers with exceptional support to help them accelerate time to market and increase revenue. We work closely with our partners to develop a long term relationship and the ethos is very much one of working together to achieve shared goals. The survey enables us to garner customer feedback and we will continue to listen and act upon feedback to deliver the best possible service that we can,” commented Tony Nevill, Managing Director UK&I, Westcon.

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David Dungay

Editor - Comms Business Magazine