Winning Formula for T-Mobile

WIN, specialists in interactive mobile entertainment and information, has announced the launch of its new full service video streaming platform with mobile network operator, T-Mobile Germany. The service will make a broad range of streamed video content available to T-Mobile Germany’s 38 million subscribers.

The new service will provide subscribers with a significantly improved mobile video experience, with a wide range of quality content. The offering includes new services such as a Bundesliga football video portal, covering all games in the German top divisions.

WIN has, through its subsidiary Quattrocomm AG, been a trusted provider of T-Mobile Germany for more than four years providing WAP shopfronts and a variety of video services. The announcement further strengthens WIN’s reach internationally and enhances its position with Europe’s leading, tier-one operators.

Graham Rivers, CEO of WIN, commented: “Ever more advanced handsets, and greater bandwidth at a lower cost, are driving mobile data usage across Europe. Consumers are beginning to demand a wider variety of content, which they expect to be available at the click of a button and delivered in seconds. WIN’s video streaming platform is set to positively transform T-Mobile’s subscribers’ mobile video experience and therefore drive data revenues. We are proud to partner with T-Mobile in this endeavour.”

He added: “Operators have a massive opportunity to boost data revenues and reduce customer churn by focusing on improving end-user experiences. WIN’s range of services provides mobile network operators with the flexibility and scalability to successfully deliver content to the mass market.”

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