Yubico launches European channel partner programme for resellers

Yubico, a provider of hardware authentication security keys, has announced its new channel partner programme for European resellers.

The Yubico Channel Partner Programme introduces three new classification tiers — Authorised, Certified, and Certified Gold — to recognise existing reseller performance and equip the company’s broad network of partners to meet increasing demands for stronger account protection in European markets. The new programme is designed to facilitate both education and access to hardware-backed authentication with the YubiKey.

Many organisations are realising the perils of password-based authentication and are looking to modernise their security practices across the board to defend against phishing attacks and account takeovers. European resellers and distributors can help educate these organisations and help them navigate the best path to upgrading their security practices and solutions.

“Our channel partners have been crucial to Yubico’s success in Europe. We are continuing to develop our partner landscape and are working closely with the industry’s best resellers and service providers,” explained Bettina Vahl, senior channel manager, EMEA, at Yubico. “The new partner programme is going to help us achieve our ambitious growth plans with our channel partners by providing even more resources to resellers to help them become real experts of Yubico’s technology.”

The Yubico Channel Partner programme is adapted to fit requirements for companies of all sizes and profiles, helping to simplify the onboarding process for new resellers and distributors. All reseller relationships are channelled through a local Value Added Distributor.

In the UK and Ireland, Yubico’s distribution partner is Distology. Hayley Roberts, CEO of Distology, said, “Yubico’s new Partner programme will help our partners become better enabled and give them access to additional resources to ensure success. We are excited to promote the programme in order to reward our partners for their investment in Yubico.”

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Charlotte Hathway

Charlotte is the editor of Comms Business and writes content that looks to inform and educate the Channel about the latest technology and business developments across the industry. Prior to her current role, she wrote for other MA Business titles New Electronics, Land Mobile and Critical Communications Today. Before moving into journalism, she spent five years working in public relations and has worked with various technology companies spanning telecommunications, cyber security and software development.

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