Zerto launches new data protection solution

Zerto, a cloud data management and protection vendor, has launched Zerto Data Protection. This cost-effective Continuous Data Protection (CDP) solution aims to displace traditional backup for all applications.

Gil Levonai (pictured above), CMO and senior vice president of product, Zerto, explained, “As the pioneers of CDP, our customers have experienced the many benefits of continuous data protection and asked us to utilise it also for their lower tier workloads.

“We listened and are now delivering a new offering that I personally believe will change the backup market — an industry that hasn’t evolved in more than 30 years. Zerto Data Protection gives businesses a data protection strategy for all of their applications with significant TCO savings tailored to their unique needs.”

The new solution offers local continuous backup for day-to-day backup restores. This allows users to recover without the data loss, downtime, or production impact that are inherent to traditional backup solutions ensuring business continuity and availability.

It also provides long-term retention on-premises or in the public cloud. This functionality is increasingly required for compliance and regulatory demands where data needs to be stored for months and years.

Zerto Data Protection incrementally copies data from the journal into cost-effective storage on-premises or in the public cloud via Microsoft Azure and AWS integrations. This can drive cost optimisation and eliminate problematic backup windows.

Maura Hameroff, director, Azure marketing, Microsoft, added, “Continuous Data Protection is an important part of an organisation’s data protection strategy. Zerto is meeting the performance requirements of Azure’s diverse users by delivering a cost-effective solution optimised for individual needs.”

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Charlotte Hathway

Charlotte is the editor of Comms Business and writes content to inform and educate the Channel about the latest technology and business developments from across the industry. Prior to her current role, she wrote for other MA Business titles New Electronics, Land Mobile and Critical Communications Today. Before moving into journalism, she spent five years working in public relations and has worked with various technology companies spanning telecommunications, cyber security and software development.

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