ZTE and Virgin Announce Blade Q Mini

ZTE and Virgin Media have announced the arrival of the hotly anticipated ZTE Blade Q series in the UK. The 4’’ ZTE Blade Q Mini, which is available exclusively with Virgin Media, has been snapped up by retailers Sainsbury’s and Argos and will be available to purchase initially with Argos from Friday the 17th January from £59.99.

Simple, compact and highly affordable, the Blade Q Mini houses a powerful 1.3GHz dual core MTK processor and Android Jelly Bean 4.2 operating system, offering faster performance and smoother operation than competitors in the same price segment. The Blade Q Mini also boasts 4GB of inbuilt storage and 32GB expandable memory, via microSD card.

Developed with the user in mind, the Blade Q Mini features a 4-inch WVGA IPS display, a curved silhouette design and slim profile for easy handling, durability and a sophisticated look and feel. The Blade Q Mini also sports a 5MP auto-focus camera, which offers users an array of shooting modes including video snapshot, panoramic and continuous shot mode, which supports up to 99 continuous shots. The Blade Q Mini also comes with a number of must-have services pre-installed, such as Google Maps and popular cloud services Evernote and Dropbox.

Chris Edwards European Marketing and Business Development Director said: “At ZTE we know that value for money really matters, so we pride ourselves on developing high performance smartphones, such as the Blade Q Mini, that are accessible to everyone at an affordable price point. We’re delighted to team up with Virgin Media to bring the Blade Q Mini to the UK and that some of the country’s biggest retailers will be selling the handset to provide value conscious shoppers with the opportunity to own their own high quality smartphone.”

Jamie Heywood, director of mobile at Virgin Media said: “The popular Blade ZTE handsets are ideal for people who want powerful smartphones on unrivalled packages that include loads of minutes, data and texts for their money. The Blade series has been a strong performer in Virgin Media’s handset portfolio, so the Blade Q Mini is sure to be a natural fit.”

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David Dungay

Editor - Comms Business Magazine
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