Specialist value added distributor (VAD) Zycko, now part of the Nuvias Group, has been selected as Nokia’s first pan-EMEA distributor and will have access to Nokia’s suite of solutions.
This partnership marks an important step forward in the go-to-market diversification at Nokia, extending channel and value-added distribution, to help expand the company’s footprint in the enterprise and mid-market space across EMEA.
Initially, Zycko will focus on hardware and software integration of IP routing and optical transport networks, fibre-based LAN connectivity infrastructure for buildings/campus’, open standards DDI management software, and software defined networking.
Dave Parker, VP Strategic Partners, at Nokia, commented: “We are delighted with this appointment. It gives us access to a wide network of resellers experienced in communications and networking across the EMEA region. We are impressed with Zycko’s extensive portfolio of value added services. As part of the Nuvias Group, Zycko can offer a true, professional EMEA solution, with sales, marketing and technical support, as well as consistent delivery spanning the region. The type of distributor that Zycko and Nuvias are building internationally complements our own growth plans.”
Paul Eccleston, head of Nuvias Group, commented: “This deal with such a major global brand as Nokia is a massive vote of confidence in Zycko and Nuvias, and is a strong endorsement of our concept of redefining international, specialist value distribution. Nokia has a unique place in the connected world, with exceptional products, and we look forward to helping them successfully grow their pan-EMEA distribution network and increasing sales in the enterprise and mid-market sectors through the channel.”
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