Experience Avaya Goes Down a Storm

Manchester Central played host to Avaya's showcase event this week, Experience Avaya, which saw customers and partners come together to learn about Avaya's roadmap and product development strategies moving forwards.

After a turbulent 2017, Ioan MacRae, MD of Avaya UK, was firm in his vision for Avaya and urged partners to look ahead to an exciting future rather than backwards at a challenging period for the company. Editor David Dungay spoke to MacRae at the event about his ambitions for partners and how he is making the transition of Avaya itself central in his strategy to delivering a digital future for customers.

President of International at Avaya, Nidal Abou-Ltaif, was also on hand to discuss some of the newer technologies the company is investing in. Artificial Intelligence and Blockchain are areas Nidal is particularly excited about, and areas that Avaya are producing applications for already. See what he had to say below.