The latest evolution comprises new ways to ‘learn and earn’ with Lenovo 360 Engage, expands access to Lenovo 360 Circle community initiative on sustainability, and launches the new Lenovo 360 Solutions Hub enablement tool.
First launched in 2022, Lenovo 360 provides partners with easier access to Lenovo’s full portfolio across services and solutions, infrastructure and intelligent devices. It aims to help partners strengthen their position in the market and better respond to customer needs.
“Channel partners play many roles for their customers,” said Pascal Bourguet, COO of International Markets and Global Channel Chief, Lenovo. “Our ambition with Lenovo 360 is to meet our partners where they are in their journey as they transform to meet the needs of their customers – whether they’re an end-to-end solution provider, system integrator, or anywhere in between.”
Lenovo 360 Engage creates new ways for partners to ‘earn and learn’ at the individual seller and company-wide levels. New for partners is the introduction of five core Lenovo 360 Competencies: Life Cycle Services, Workforce Performance, Infrastructure, Advanced Infrastructure, and TruScale.
Sellers can achieve credentials and certifications upon completion of courses within each competency’s learning path. As learning paths are completed, sellers enhance their knowledge and improve their skillsets, becoming trusted advisors to their customers and leading to better customer experience, increased sales opportunities, and revenue growth, Lenovo said in a statement announcing the update.
Partners can earn multi-level designations of Lenovo 360 Accreditation through a combination of reaching revenue targets and completed seller courses and certifications. The improved Lenovo 360 Tier structure allows partners to earn new status designations through Intelligent Devices, Infrastructure Solutions, or the 360 Tier which is a combination of both.
New Lenovo 360 Incentives provide a global earning framework for partners investing in the Lenovo 360 Competencies. Lenovo 360 Engage launches on the Lenovo Partner Hub beginning 3 April 2023.
After a successful pilot with founding partners in 2022, the Lenovo 360 Circle initiative will be open to all authorised channel partners who wish to join. It aims to connect and align participating partners with subject matter experts and other channel companies on ESG objectives. Partners can begin applications through the Lenovo Partner Hub.
Elsewhere, the new Lenovo 360 Solutions Hub aims to provide a ‘comprehensive resource’ with an array of sales enablement assets and integrated tools including Guided Search, Guided Selling, and Co-selling, to deliver priority outcomes and build sales proposals faster. It will be available on Lenovo Partner Hub in April 2023 and rolled out to select markets across North America, Europe and Asia-Pacific geographies and expanded further through 2024.
“The Lenovo 360 channel framework is completely revolutionising the way we do business with our partners,” says Matt Zielinski, executive vice president and president of International Markets, Lenovo. “As we continue to evolve the incentives, programs, and resources to help them grow their businesses, we’re sending a clear message – we are the channel-centric company, and that’s a commitment that will not waiver.”